Audience Toolkits – new ACE marketing guides

Arts Council England has launched two toolkits that provide new information to help organisations understand two arts audience segments: those defined as ‘Dinner and a show’ and ‘Family and community focused’.

The toolkits provide practical hints and tips on how to engage with these two audience segments which together form around a third of arts audiences.

www.artscouncil.org.uk/media/uploads/pdf/dinner_and_a_show_toolkit.pdf
www.artscouncil.org.uk/media/uploads/pdf/Family_Community_toolkit.pdf

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